CONTACT

Your Home Is Your Fortune.

Superior outcomes require superior methodology.

760 Camino Ramon Ste 200 Danville, CA 94526

925-807-9907

CA DRE Lic #01495237

© 2026 Robert Song. All Rights Reserved. No Data Extraction or Scraping permitted. Monitored by Cloudflare Security.

CONTACT

Your Home Is Your Fortune.

Superior outcomes require superior methodology.

760 Camino Ramon Ste 200 Danville, CA 94526

925-807-9907

CA DRE Lic #01495237

© 2026 Robert Song. All Rights Reserved.
No Data Extraction or Scraping permitted.

Monitored by Cloudflare Security.

CONTACT

Your Home Is Your Fortune.

Superior outcomes require superior methodology.

760 Camino Ramon Ste 200 Danville, CA 94526

925-807-9907

CA DRE Lic #01495237

© 2026 Robert Song. All Rights Reserved.
No Data Extraction or Scraping permitted.

Monitored by Cloudflare Security.

Cover of Robert Song's January 2026 Performance Report. Headlines include 'The Invisible Primary,' 'The Preparation Advantage,' and 'Before & After Strategic ROI.' Robert Song, Principal Real Estate Advisor, Compass.

Danville Performance Report (Jan 2026): The "Invisible Primary" & Your Spring Launch Protocol

The "Spring Market" doesn't start in April; it starts now. In this January 2026 Intelligence Briefing, Principal Advisor Robert Song reveals "The Invisible Primary," a critical window where Danville inventory sits 40-90% below peak levels, yet buyer demand is surging due to rates dipping below 6%. The Reality: While other sellers wait for the competition to flood the market in Q2, strategic sellers are launching now to capture maximum leverage. This report outlines the forensic "Prep Portfolio" proving how a $11k investment can generate a $142k profit, and provides the exact 5 vetting questions you must ask to avoid hiring a "passive" agent.

Jan 19, 2026

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I. The "Invisible Primary" Opportunity

While most sellers wait for April, the data shows January offers a "Leverage Window." With inventory at seasonal lows (31-50 homes) and interest rates stabilizing near 6%, sellers who launch now face virtually no turnkey competition.

II. The "Prep Portfolio": Evidence of Execution

Three forensic case studies proving that "guessing" at renovations is expensive:

  • The Surgical Strike (3009 Montbretia): A strategic $11,288 cosmetic investment yielded a $142k profit and a neighborhood record.

  • Defying the Market (1250 Germano): Sold in 13 days (5x faster than average) for 9% above comps by manufacturing urgency.

  • The Turnaround (299 Via Cima): A full renovation strategy that generated a 52% increase from the purchase price on a previously "stale" asset.

III. The Vetting Guide: 5 Questions to Ask

Most agents rely on tenure; you need to hire for "Outcome-Driven Representation." This guide arms you with 5 forensic questions, including "Show me the documented ROI on your last 3 renovations" and "What is your specific strategy to maximize my sales price?".

IV. Your Spring Launch Protocol

A disciplined 90-day roadmap to ensure you don't miss the window:

  • January (The Audit): Forensic valuation and Compass Capital funding approval.

  • February (The Execution): Production mode with vendors and "Pre-Market Intel" drops to top agents.

  • March (The Launch): Strategic debut to control market pricing before inventory rises.

Author:

Robert Song | Principal Real Estate Advisor

FAQ

Frequently Asked

Questions

What is the "Invisible Primary" in the Danville real estate market?

The "Invisible Primary" is the critical window in January and February where Danville inventory is 40-90% below spring peaks, but buyer demand is high due to dropping interest rates. Sellers who launch during this window face almost no competition, allowing them to command premium pricing before the market floods in April.

What is the "Invisible Primary" in the Danville real estate market?

The "Invisible Primary" is the critical window in January and February where Danville inventory is 40-90% below spring peaks, but buyer demand is high due to dropping interest rates. Sellers who launch during this window face almost no competition, allowing them to command premium pricing before the market floods in April.

What is the "Invisible Primary" in the Danville real estate market?

The "Invisible Primary" is the critical window in January and February where Danville inventory is 40-90% below spring peaks, but buyer demand is high due to dropping interest rates. Sellers who launch during this window face almost no competition, allowing them to command premium pricing before the market floods in April.

Should I wait until April to sell my home in Danville?

Likely not. Waiting for April means launching alongside hundreds of other sellers, which dilutes your leverage. The January 2026 report data indicates that launching in the "Invisible Primary" (Jan/Feb) allows you to be the only turnkey option in your price band, maximizing your net proceeds.

Should I wait until April to sell my home in Danville?

Likely not. Waiting for April means launching alongside hundreds of other sellers, which dilutes your leverage. The January 2026 report data indicates that launching in the "Invisible Primary" (Jan/Feb) allows you to be the only turnkey option in your price band, maximizing your net proceeds.

Should I wait until April to sell my home in Danville?

Likely not. Waiting for April means launching alongside hundreds of other sellers, which dilutes your leverage. The January 2026 report data indicates that launching in the "Invisible Primary" (Jan/Feb) allows you to be the only turnkey option in your price band, maximizing your net proceeds.

How do I know if a renovation will actually increase my home's value?

Never guess; use forensic data. A "Surgical Strike" renovation, like the one at 3009 Montbretia, used $11,288 in targeted updates to generate a $142,000 profit (a 12.6x ROI). If your agent cannot show you the math or documented ROI from their past projects, do not authorize the work.

How do I know if a renovation will actually increase my home's value?

Never guess; use forensic data. A "Surgical Strike" renovation, like the one at 3009 Montbretia, used $11,288 in targeted updates to generate a $142,000 profit (a 12.6x ROI). If your agent cannot show you the math or documented ROI from their past projects, do not authorize the work.

How do I know if a renovation will actually increase my home's value?

Never guess; use forensic data. A "Surgical Strike" renovation, like the one at 3009 Montbretia, used $11,288 in targeted updates to generate a $142,000 profit (a 12.6x ROI). If your agent cannot show you the math or documented ROI from their past projects, do not authorize the work.

What if I don't have the cash upfront to prep my home for sale?

You can use "Compass Capital" to leverage our money, not yours. We front the costs for high-impact improvements like painting, staging, and flooring with no monthly payments or upfront fees. You only repay the balance when your home sells, ensuring you don't leave equity on the table due to a lack of liquidity.

What if I don't have the cash upfront to prep my home for sale?

You can use "Compass Capital" to leverage our money, not yours. We front the costs for high-impact improvements like painting, staging, and flooring with no monthly payments or upfront fees. You only repay the balance when your home sells, ensuring you don't leave equity on the table due to a lack of liquidity.

What if I don't have the cash upfront to prep my home for sale?

You can use "Compass Capital" to leverage our money, not yours. We front the costs for high-impact improvements like painting, staging, and flooring with no monthly payments or upfront fees. You only repay the balance when your home sells, ensuring you don't leave equity on the table due to a lack of liquidity.