
Danville Performance Report (Jan 2026): The "Invisible Primary" & Your Spring Launch Protocol
The "Spring Market" doesn't start in April; it starts now. In this January 2026 Intelligence Briefing, Principal Advisor Robert Song reveals "The Invisible Primary," a critical window where Danville inventory sits 40-90% below peak levels, yet buyer demand is surging due to rates dipping below 6%. The Reality: While other sellers wait for the competition to flood the market in Q2, strategic sellers are launching now to capture maximum leverage. This report outlines the forensic "Prep Portfolio" proving how a $11k investment can generate a $142k profit, and provides the exact 5 vetting questions you must ask to avoid hiring a "passive" agent.
Jan 19, 2026
I. The "Invisible Primary" Opportunity
While most sellers wait for April, the data shows January offers a "Leverage Window." With inventory at seasonal lows (31-50 homes) and interest rates stabilizing near 6%, sellers who launch now face virtually no turnkey competition.
II. The "Prep Portfolio": Evidence of Execution
Three forensic case studies proving that "guessing" at renovations is expensive:
The Surgical Strike (3009 Montbretia): A strategic $11,288 cosmetic investment yielded a $142k profit and a neighborhood record.
Defying the Market (1250 Germano): Sold in 13 days (5x faster than average) for 9% above comps by manufacturing urgency.
The Turnaround (299 Via Cima): A full renovation strategy that generated a 52% increase from the purchase price on a previously "stale" asset.
III. The Vetting Guide: 5 Questions to Ask
Most agents rely on tenure; you need to hire for "Outcome-Driven Representation." This guide arms you with 5 forensic questions, including "Show me the documented ROI on your last 3 renovations" and "What is your specific strategy to maximize my sales price?".
IV. Your Spring Launch Protocol
A disciplined 90-day roadmap to ensure you don't miss the window:
January (The Audit): Forensic valuation and Compass Capital funding approval.
February (The Execution): Production mode with vendors and "Pre-Market Intel" drops to top agents.
March (The Launch): Strategic debut to control market pricing before inventory rises.
Author:
Robert Song | Principal Real Estate Advisor
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